Kingsford Waterbay is a prestigious residential development located in Singapore, known for its waterfront living and comprehensive amenities. Here are some of the key selling points of Kingsford Waterbay:

1. **Prime Location**: Situated along Upper Serangoon View, Kingsford Waterbay offers residents scenic views of the Punggol Reservoir and easy access to key locations in Singapore via the nearby Kallang-Paya Lebar Expressway (KPE) and the North East Line (NE Line) MRT stations.

2. **Waterfront Living**: The development boasts beautiful waterfront views, with many units offering direct views of the reservoir, making it an attractive choice for those seeking tranquil and scenic living spaces.

3. **Wide Range of Units**: Kingsford Waterbay offers a mix of residential units, including 1-bedroom to 5-bedroom apartments, catering to a wide range of buyers, from singles to families. The units are designed with spacious layouts and modern fittings.

4. **Resort-Style Amenities**: The development features a wide array of high-quality amenities, including a clubhouse, swimming pools, a gym, tennis courts, BBQ pits, and children’s play areas. The environment encourages a healthy and active lifestyle.

5. **Nature and Connectivity**: The project is surrounded by lush greenery, offering a balance between urban convenience and nature. Additionally, it's located near nature reserves, parks, and recreational facilities, ideal for those who enjoy outdoor activities.

6. **Potential for Growth**: Given the continuous development in the area, including the upcoming Punggol Digital District, Kingsford Waterbay stands to benefit from the area’s growth, making it an appealing choice for long-term investment.

7. **Proximity to Amenities**: Residents enjoy convenient access to various essential services and retail outlets, such as shopping malls (e.g., Waterway Point), schools, and healthcare facilities.

These points make Kingsford Waterbay an attractive option for buyers seeking a blend of tranquility, modern living, and future growth potential in a well-connected location.